Placing the Bulls-Eye Focus on Lithia Motors, Inc. (NYSE:LAD) and MSA Safety Incorporated (NYSE:MSA)

In recent trading action Lithia Motors, Inc. (NYSE:LAD) stock moved 1.41% landing at $124.48.  This stock has garnered attention of analysts and investors over the past few weeks as the stock has come into mainstream focus.

Let’s take a quick look at how the price of Lithia Motors, Inc. (NYSE:LAD) is currently trading in comparison to some of its simple moving averages. At current levels, shares have been seen trading 5.62% away from the 20-day moving average. The stock has been recently separated from the 50-day moving average by 6.56%. Using a broader approach, the stock has been trading 19.54% off of the 200-day moving average. After the latest check-in, shares are 0.36% off of the 50 day high and 11.35% away from the 50 day low number.

In terms of performance, shares of Lithia Motors, Inc. (NYSE:LAD) are 9.59% since the start of 2016. Over the past week, shares are 4.77%. Moving out to look at the previous month performance, the stock is at 3.91%. For the quarter, performance is at 8.22%. During the past six months, Lithia Motors, Inc. (NYSE:LAD)’s stock has been 26.61% and 20.83% for the last 12 months.

Investors are always on the look for the next great stock to own. Picking the next winner to bolster the portfolio may involve some hard work and a little bit of stock market magic. Sifting through the wealth of information about public companies can be a daunting task.

Many savvy investors will attack the equity markets from many different angles. This may include keeping close tabs on fundamental and technical data. This may also include tracking analyst opinions and following what the big money institutions are buying or selling.

In the past few sessions, investors have started paying a little bit more attention to shares of MSA Safety Incorporated (NYSE:MSA). In recent trading action, the stock had changed -0.58% settling in at $80.05.

Sometimes the stock market can be very confusing, even for the most seasoned investors. Even when expectations are met as predicted, the market may decide to move otherwise. This can cause uncertainty and second guessing. Keeping up with historical data as well as short-term and long-term trends may be very helpful. Over the past week, MSA Safety Incorporated (NYSE:MSA) shares have performed 1.88%. Pushing back over the last quarter, shares are 1.81%. Looking at stock performance for the past six months, shares are 0.34%. Since the start of the calendar year, shares have performed 3.26%.

Let’s take a quick look at some possible support and resistence levels for the stock. According to a recent spotcheck, company MSA Safety Incorporated (NYSE:MSA) have been seen trading -7.31% away from the 50- day high. On the opposite end, shares have been trading 4.31% away from the 50-day low price. Taking a wider perspective, shares have been recently trading -7.31% off the 52-week high and 21.38% away from the 52-week low.

Of course, there is no easy answer to solving the tough question of how to best approach the stock market, especially when dealing with a turbulent investing climate. There are many different schools of thought when it comes to trading equities. Investors may have to first asses their appetite for risk in order to form a solid platform on which to construct a legitimate strategy.

Does one run with the bulls and roar with the bears? Do they go against the grain and form a contrarian investing plan? The abundance of information with relatively easy access has made the road a bit smoother to walk for novice investors. Making the transition to the next level is where the champions are able to separate themselves from the pretenders.

RETURNS AND RECOMMENDATION

While looking at past performance of a particular stock is important when speculating on its future, we must take other indicators into consideration as well.  What are the returns?   MSA Safety Incorporated (NYSE:MSA)’s Return on Assets (ROA) of 6.00% is an indicator of how profitable MSA Safety Incorporated is relative to their total assets. ROA gives us an idea of how efficient management is at using assets to generate earnings  We get ROA by dividing their annual earnings by their total assets.  MSA Safety Incorporated’s Return on Equity (ROE) is 14.30%, measure their profitability and reveals how much profit they generate with the money their shareholders. We calculate ROE by dividing their net income by their shareholder’s equity.  Finally, MSA Safety Incorporated’s Return on Investment, a measure used to evaluate the efficiency of an investment, calculated by the return of an investment divided by the cost, stands at 11.30%.  Analysts on a consensus basis have a 2.50 recommendation on this stock.